Trivial? Perhaps, like any advertisement. But not to those who notice. I enjoyed my salesperson at Novato Toyota (ask for Linda!) but I don’t need to promote the experience for the rest of my car’s life.
Typically garish, definitely impersonal, dealer frames are sadly as common to hybrids as carpool lane stickers. 
Why not recycle them into something better—like a frame with our name on it?
100% PC recycled plastic, we think they’re a real improvement. Rather cleanse your plate entirely? No problem. We’ll gladly take the originals off, no exchange necessary.
